THE DREAM: TPL creates oppertunities to really learn and to make it a holistic and engaging practice. Jenn, the founder wanted to represent the creative nature of the company as well as use play to connect teaching and learning. They wanted to get their name out by way of flyer.
CONNECTION: With a multi-medium appraoch we created a textured and active mailer that brings an audience into TPL's story. The orginal logo was drawn with crayon and marker to represent the roots of this education company and then manipulated digitally. You have got to know your roots!